Welcome to Toshi Straps. Every strap I make is individually cut, stitched and finished with simple hand tools — no machines, no shortcuts, and no outsourcing. Just careful workmanship, the finest leather from around the world and a commitment to making a strap that reflects true craft.

I’ve been making leather watch straps for almost 20 years now, crafting pieces for Panerai, Rolex, Breitling, Tudor and many others — but every commission is personal. Your strap will be made for you with the same care and attention to detail I’ve had since the beginning.

If you’re new to my work, the FAQ page is a good place to begin. And if you’d like advice or have a question, please get in touch.

Thank you for stopping by — it means a lot.

Some of my personal favourites

I have around 100 leathers currently available to choose from, each with its own unique character, but here are a few of the ones I wear myself most often. If you want to see all that is available, you can browse the full collection in the store.

Every strap is made to order. You choose the leather, stitching colour, width, length & buckle you want. I make your strap to your exact specifications. Every leather in the store is available for your watch. If you’re buying a strap as a gift and don’t know the size, I offer gift cards too.

black dog with ball in mouth against an outside setting

Meet Dave, the real boss here

Although I’ve always worked alone since starting Toshi Straps, six years ago I decided it was time to get some help. The result is Dave — a working cocker spaniel who came into my life during lockdown, and the real boss at Toshi Straps HQ.

Most mornings he comes out to the workshop with me and settles in while I get on with the day’s work. We’ve developed a routine: he keeps an eye on things, and I promise him a decent walk at lunchtime.

Aside from food, which he can’t get enough of, his favourite thing is his bouncy ball. He takes it everywhere, and he’s been known to interrupt my concentration by throwing it at me if I'm working too hard — his way of telling me I need a break.

There’s no doubt he sees himself as the one in charge, but I don’t mind. It’s good having him around — and he’s cheap, happy to supervise me all day for a daily Dentastix.

What my customers say...

I'm incredibly grateful for the customers who choose a handmade strap from my workshop. Here are a few recent comments from people who’ve worn their straps out in the world. You can read more on my testimonials page.

“The overall experience from Rich @ Toshi was outstanding. From initial contact with a quickly answered question to receiving a watch strap of supreme quality in both his workmanship and materials used. I Couldn’t recommend Toshi highly enough. Rich’s only problem is that his straps will last too long! ”

— Stephen, Cornwall, UK

“Just received the most amazing watch strap for my Panarai Luminor PAM 351. It was the African Kudu with titanium buckle. I think this strap just looks so cool, with the thickness and the rustic look. I can`t say how happy I am for this absolutely beautiful strap. It`s super soft, and feels perfect on my wrist and the colour tones is just amazing to look at. Richard from Toshi Straps work and attention to details is just outstanding and I will definitely be back for more amazing straps. All best from Denmark”

— Carsten, Hadsten, Denmark

“I recently received two straps from Rich at Toshi (my third and fourth in total) and once again, they are of superb quality. Both leathers look, feel (and smell!) amazing. The finish and stitching are beautifully executed, with the very special appearance that only comes from an expertly constructed handmade product. The buckles are similarly excellent and sufficiently substantial to make a perfect match for the straps. First class service too; an initial email exchange confirming my order details and a further notification of dispatch mail…all from Rich himself. All communication was clear, professional, friendly and refreshingly human! Thanks very much, I’ll definitely be back!”

— Richard, West Midlands, UK

The latest from my workshop. Some of my most recent blog posts....

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  • My Favre-Leuba Deep Blue

    My Favre-Leuba Deep Blue

    My Favre-Leuba Deep Blue is one of the boldest watches I own — and there's more to it than that orange bezel. A look at 1970s dive watch design, the...

    My Favre-Leuba Deep Blue

    My Favre-Leuba Deep Blue is one of the boldest watches I own — and there's more to it than that orange bezel. A look at 1970s dive watch design, the...

  • In the Spotlight: Burgundy Leather

    In the Spotlight: Burgundy Leather

    Burgundy leather takes the spotlight this September. A soft, full‑grain Horween leather with immediate comfort, rich colour, and a £20 saving on Burgundy straps all month.

    In the Spotlight: Burgundy Leather

    Burgundy leather takes the spotlight this September. A soft, full‑grain Horween leather with immediate comfort, rich colour, and a £20 saving on Burgundy straps all month.

  • Dave's spa day

    Dave's spa day

    Even the boss has bad hair days. Here's Dave, getting his spa day treatment.

    Dave's spa day

    Even the boss has bad hair days. Here's Dave, getting his spa day treatment.

  • I couldn't sleep last night...

    I couldn't sleep last night...

    Couldn't sleep? I got up and made a watch strap. The story of a Dark Kudu leather strap made for a customer's Panerai 190, from stitching to shipping.

    I couldn't sleep last night...

    Couldn't sleep? I got up and made a watch strap. The story of a Dark Kudu leather strap made for a customer's Panerai 190, from stitching to shipping.

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